Excerpted from The Moms Project:
"I had heard so many good things about Lauren. And when we met, I realized all are true. Lauren is an exceptional visionary with a crystal clear definition of detail and understanding in every aspect of her life. This understanding and acknowledgement is from deep and conscious roots, as everything she designs and curates comes from a place of respect, care, and consideration for her community and the world around her. A sentiment expressed perfectly in the hangtag of each garment she crafts. Lauren gives her list of favorite eco brands and great tips on becoming more green. And don’t forget to head over afterwards for my fun Q&A with our celebrity TMP moms at Style Me Pretty Living.
Lauren: I am Lauren Berdell Podoll-designer; mother; entrepreneur; Bay Area native; only child; Leo; yogi; lover of travel, dance, cookbooks, astrology, massage and Rumi.
My husband Josh and I are the team behind The Podolls, a women’s clothing line and flagship store in Burlingame, CA. We have been designing clothing for about ten years and recently launched our children’s collection, Podots, when we opened our retail store last Fall.
We have a two-year-old named Dashiell and he occupies all my time aside from running our business. Before he was born, I also taught yoga classes a few times a week-but now I’m lucky if I can keep up my personal practice!
It may sound cliché, but inspiration can come from anywhere… Perhaps an enlightening museum visit, people watching, vintage textiles, or even noticing a need that’s not being met. I feel continually inspired by the women in my life and love seeing how our customers style their Podolls purchases to fit their lifestyles. It’s always satisfying to see the same style on a woman in her twenties, one in her forties and one in her sixties—those timeless pieces that flatter the wearer and make dressing easier are my favorites. I’m continually excited by creating those pieces season after season."